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The Napier-Hastings Urban Area is a New Zealand
urban area that covers the twin cities of Napier and
Hastings. It is the fifth largest urban area in the
country with a population of over 128,600. This is
closely followed by Tauranga (116,000), and Dunedin
(114,900).
While the two cities remain separated by 10km of
rural land, there is sufficient economic and social
integration between the cities for Statistics New
Zealand to aggregate them into a single unit.
However, like the urban areas of Auckland, Hamilton
and Wellington, the Napier-Hastings urban area is
subdivided into urban zones. Both zones have a
population of around 60,000. The urban area contains
around three quarters of the population of the
entire Hawke's Bay.
Hastings Urban Zone is completely within Hastings
District and includes Havelock North, Flaxmere,
Clive and Haumoana. The Hastings District Council
consists of almost half of the total population of
Hawke's Bay, with 74,000 people. The main urban zone
of Hastings however contains around 60,000 of this
(Hastings Central at 30,000, Havelock North at
10,000, Flaxmere at 10,000, and various smaller
settlements with in the immediate Hastings area, ie
not including settlements and rural communities in
the former Hawkes Bay County Council).
Hastings has gained a number of services in the
process of pre-ammalgamation, for instance Hawkes
Bay Hospital (the regions' major public hospital),
Hawkes Bay Today (Hawkes Bay's only daily paper),
and Hawkes Bay Regional Sports Park. Hastings also
contains the regions' showgrounds, racecourse, and
hosts the larger format retail stores like Harvey
Norman, K-mart, Bed Bath & Beyond, Spotlight, and
various other LFT stores.
The city of Hastings is a major urban settlement in
the Hawke's Bay region of the North Island of New
Zealand, and it is the largest settlement by
population in Hawke's Bay. Hastings city is the
administrative centre of the Hastings District.
Hastings is located some 20 km inland from the
neighbouring port city of Napier.
Less than twenty kilometres separate the centres of
Hastings and Napier, and as such the two are often
grouped together as "The Twin Cities" or "The Bay
Cities", and are increasingly treated together in
official statistics. Their combined population is
124,400, making the combined urban area the
fifth-largest by population in New Zealand, between
Hamilton (203,400) and Tauranga (120,000).
The principal settlements in the Hastings District
are the city of Hastings itself and the nearby towns
of Flaxmere and Havelock North. These main centres
are surrounded by thirty-eight rural settlements,
including Clive, Haumoana and Bridge Pā. Hastings
District covers an area of 5,229 square kilometres
(2,019 sq mi) and has 1.7 % of the population of New
Zealand, ranking it fourteenth in size out of the
seventy-four territorial authorities. Since the
merger of the surrounding and satellite settlements,
Hastings has grown to become the largest urban area
in Hawke's Bay.
The Hastings district has a long history of a food
producing region, and is commonly referred to as the
'Fruit Bowl of New Zealand'. The fertile plains
surrounding the city have grow an abundance of stone
fruit, vegetables, and more recently has become the
base of New Zealand's Red Wine industry. Associated
business included food processing, agricultural
services, rural finance, and freight. Hastings also
is the major service centre for the surrounding
inland pastoral communities while the service
industry and tourism is growing rapidly.
Commerce and Industry
Hastings City Square
Hastings District, as one of the largest apple, pear
and stone fruit producing areas in New Zealand, has
an important relationship with the Napier Port. It
has also become an important grape growing and wine
production area with the fruit passing from the
growers around Metropolitan Hastings and then to
Napier for exporting. Napier is an important service
centre for the agriculture and pastoral output of
the predominantly rural Hastings District. Shopping
is heavily weighted by large format retail in
Hastings City, whereas in contrast, Havelock North,
Taradale and central Napier retail areas have a more
boutique flavour.
Redevelopment
By the end of the twentieth century, Hastings was
declining, suffering economic downturn with
industries and freezing works closing due to the
agricultural subsidy reforms in the early 1980s.
However, after multi-million dollar regeneration
projects and the employment of artists, Hastings has
seen a change in its aesthetics. A CBD strategy was
enforced to revitalise the central retail core,
while promoting Havelock North as a 'luxury
boutique' destination. The strategy was successful
and Hastings vacancy rates ended up lower than
Napier by 2005. The current goal of the council is
to continue developing Hastings CBD to attract more
recognised national chains, which have in the past
completely neglected the city in favour of Napier.
Attracting more cafes and entertainment venues is
currently active in the Eastern blocks of Heretaunga
St.
A controversial idea by the Hastings District
Council is to relocate the Nelson Park sports ground
to a new facility on the edge of the Hastings urban
area to make way for a large megacentre, also known
as 'Large Format Stores'. A comprehensive study was
conducted before the sale concluding that retaining
big box development within the CBD will help
boutique stores prosper as opposed to locating the
development on a greenfield site. Charter Hall, the
developers behind 'Home HQ Hawkes Bay', have
confirmed as of August 2010, the major anchors of
the development will be Hawkes Bay's largest 'The
Warehouse' and the relocation of the cities' Mitre
10 Mega. The new sports park is proposed as a
regional facility and includes a velodrome,
all-weather athletics track and sports grounds for
most other sporting codes represented in NZ sport.
Tourism
Hastings District is quite historic and is very
welcoming of tourists, and features a tourism
industry based on 'lifestyle' activities rather than
attractions. The majority of tourists are domestic,
usually 'weekenders' from Auckland or Wellington.
Scheduled airline services to Hawke's Bay operate
through Hawke's Bay Airport, though Hastings
Aerodrome is available for private planes is nearby.
Hastings' largest draw card is the wine and food
trail established around the productive hinterland.
There are over 75 wineries in the surrounding area,
including New Zealand's oldest winery restaurant
(Vidal Estate). Boutique food industries are
becoming popular with cheese, fine meats, and
locally produced delicacies seen on display at the
Hawkes Bay Farmer's Market (New Zealand's oldest and
largest weekly farmer's market). Outdoor leisure
activities dominate, with beaches, river, mountain
biking, tramping, and golf, being popular. In
summer, many large scale events attract domestic
tourists including the Spring Racing Carnival, The
Blossom Parade, Harvest Hawkes Bay Weekend, and
various concerts and events usually held at
wineries. The Blossom Festival was once a large
national event in the mid 20th century, with charter
trains from Wellington and Auckland coming for the
event. This however has slowly declined in
popularity.
Hastings' specialist attractions include: Hawke's
Bay's largest amusement park, a water park called
'Splash Planet', which replaced 'Fantasyland' near
the turn of the millennium, Cape Kidnappers (The
world's largest mainland Gannet colony), Te Mata
Peak, and access to an abundance of nature reserves
and mountain treks. Architecturally speaking,
Hastings suffered similar to Napier in the 1931
Hawke's Bay earthquake. However, because of the
lesser damage by fire, Hastings maintained more pre
earthquake buildings. Both towns gained a legacy
from the disaster by rebuilding in the
then-fashionable and highly distinctive Art Deco
style, similar to that of Miami, FL, USA. Hastings
also pocesses a large percentage of Spanish Mission
architecture (popular as with Art Deco in the early
1930s). Sadly, Hastings succumbed to rapid
redevelopment in the 1960s-70s which saw many 1930s
buildings replaced.
Horse of the Year show
Hawkes Bay A&P Showgrounds in Hastings is the home
to the annual NZ Horse of the year show, held in
March. It is one of the biggest sporting events in
the southern hemisphere, and attracts 2500 horse and
rider combinations competing in 19 disciplines
including Dressage, Showhunter, Eventing,
Showjumping and polocrosse and many breed classes to
name a few. It has a budget of around $NZD3million,
and attracts over 70,000 visitors from over NZ and
internationally over the 5-day show.
Geography
Located on New Zealand's east coast, to the east of
the Central Plateau and the rain shadow of the
Kaweka Ranges, Hastings is situated on the fertile
alluvial Heretaunga Plains. The plains have were
originally covered in swamp and mangroves, but have
since been drained for agriculture. The local area
is very productive, with orchards, farms and
vineyards, and lies upon New Zealand's 2nd largest
aquifer .
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